Management Team

Poo Shea Choon

Chief Financial Officer
Malaysian, Male, Aged 48

Mr. Poo Shea Choon is responsible for overseeing our Group's overall financial activities, including daily accounting and financial reporting activities.

He obtained his London Chamber of Commerce and Industry Diploma in Accounting in 1995. He has been a Member with the Association of Chartered Certified Accountants since 2002 and the Malaysian Institute of Accountants since 2003.

He began his career in audit roles in accounting firms and was involved in various audit assignments from 1999 to 2004. Subsequently, he transitioned to commercial roles in local and international companies in various industry sectors between 2004 and 2021. In total, he has more than 20 years of experience in the accounting profession involving audit, corporate finance, financial management and financial reporting before joining our Group.

In June 2021, he joined our Group and assumed his current position as Chief Financial Officer.

Gan Shy Yin

Head of Operations
Malaysian, Female, Aged 37

Ms. Gan Shy Yin is responsible for overseeing business activities related to supply chain, procurement and administration.

In June 2008, she obtained her London Chamber of Commerce and Industry Diploma in Accounting. She subsequently obtained a Bachelor of Business in Human Resource Management from Wawasan Open University in August 2021.

She began her career as a general clerk with Concorde Brickworks Sdn Bhd in January 2005. After the acquisition of Concorde Brickworks Sdn Bhd by Ultimate Brick Manufacturing Sdn Bhd, she was transferred to Ultimate Brick Manufacturing Sdn Bhd in July 2008 and took on the role of Purchasing Officer. Later in November 2012, she was transferred to Deluxe Brickworks Sdn Bhd as Administration Assistant. She resigned from Deluxe Brickworks Sdn Bhd in September 2019. During her tenure at Concorde Brickworks Sdn Bhd, Ultimate Brick Manufacturing Sdn Bhd and Deluxe Brickworks Sdn Bhd, she was involved in managing sales orders and payroll.

In October 2019, she joined our Group as Account and Administration Manager where she was involved in the preparation of accounts and payroll as well as issuance of sales orders. She assumed her current position in our Group in July 2021.

Wong Sook Fun

Key Account Manager
Malaysian, Female, Aged 54

Ms. Wong Sook Fun is responsible for supporting our Executive Director in the sales and marketing activities.

After completing her SPM in 1989, she began her career in customer service roles, progressing to managerial roles in the optical industry between 1989 and 2011. During this period, she gained experience in various aspects of sales and marketing, including product promotion, event planning, team management, and customer relationship management.

From 2011 to 2021, she held managerial roles in sales and marketing activities at various companies. Her responsibilities included customer relationship management, marketing strategy implementation, event planning, sales team management and business development. She gained experience in overseeing retail operations, handling procurement, product promotion, market analysis and business expansion.

In March 2022, she joined our Group as Regional Sales and Execution Manager. She assumed her current position as Key Account Manager in January 2024.